Search engine optimisation (SEO).
You want to be found better in search engines, such as Google. Logical, because better organic findability leads to more traffic and more customers. Search engine optimisation (or: SEO - Search Engine Optimization) is indispensable in your long-term online marketing strategy.
Here's why you choose SEO:
- Attract more organic traffic to your website.
- You will be found on relevant topics and keywords.
- With valuable content, you tell the right story, from a clear structure.
- Build a network of quality, external links pointing to your site.
Want to know immediately where opportunities exist for your website?
What is search engine optimisation anyway?
Basically, search engine optimisation means nothing more than making your company (and website) visible in the right way to search engines like Google. We make sure your website is found on the topics and search terms relevant to your business.
Google values the pillars Technology, Content, Authority. Which requires your website to be technically up to scratch, to offer relevant content and to be characterised as an authority in your industry. We add an extra pillar to that: Usability. We design your website so that it is easy to use and stimulates conversion.
Why is SEO important?
1. More quality visitors.
We boost your organic findability in search results. Better positions on the right terms lead to more relevant visitors to your website.
2. A strategy that works for years.
We grab high positions and maintain them. This will continue to bring you more traffic, leads and customers in the future.
3. Higher conversion = higher sales.
By optimising your website technically and designing it in a user-friendly way, we ensure that visitors also take action.
With a strong SEO strategy, you are visible to the right people, at those times when it becomes relevant for them to interact with your product or service. And that's exactly what you want, right?
More results through a clear approach.
Together with our clients, we go through a number of clear steps.
1. SEO Quick-scan
We map out how your website currently ranks in Google. How do your competitors score? And where are the opportunities and improvements?
2. Keyword research
A comprehensive analysis shows which themes and search terms you can best focus on. Based on search volume and competition.
3. Content
We optimise existing pages and create new, valuable content. Focused on the relevant themes and search terms that match your target group and offer.
4. Link building
We roll out a link-building strategy to increase the authority of your website. In doing so, we select relevant external websites that link to your website.
5. Technical optimisation
During the process, we constantly make technical improvements and set up your website for usability and conversion.
6. Monitoring and adjusting
We continuously monitor our progress and discuss in a monthly report what we will improve the next month.
Knowing how to become more visible on Google?
Our SEO specialists will be happy to help you deploy search engine optimisation effectively in the long term. So that you are not only found better organically, but also get more results from your website.
Not familiar with these terms?
Our "What the FAQ" list helps you easily understand key online marketing terms.
We maximize digital growth for.
Become a customer at Alona Marketing in 7 steps
1. Intake
Digitally or by phone, we get acquainted and map out your marketing issue.
3. Setting strategy
Together with our specialists, we define a tailor-made strategy for your business.
5. The right expertise
During the collaboration, subject specialists join to add value. This helps achieve sustainable results.
7. Monthly consultations
We discuss results and progress structurally. Analysing, fine-tuning and adjusting. Everything to get more out of campaigns and achieve your objectives.
2. Appointment
We will work out a plan and objectives that best suits your business. During the appointment, we go deeper into your question and our solution.
4. Proposal
You will receive a customised proposal, after agreement we start immediately to achieve online results together. We share a schedule for the first few months.
6. Live campaigns
We set up the campaign and create all communications. After approval from you, we put the campaigns live. Ready to grow digitally!
Become a customer at Alona Marketing in 7 steps.
1. Intake
Digitally or by phone, we get acquainted and map out your marketing issue.
2. Appointment
We will work out a plan and objectives that best suits your business. During the appointment, we go deeper into your question and our solution.
3. Setting strategy
Together with our specialists, we define a tailor-made strategy for your business.
4. Proposal
You will receive a customised proposal, after agreement we start immediately to achieve online results together. We share a schedule for the first few months.
5. The right expertise
During the collaboration, subject specialists join to add value. This helps achieve sustainable results.
6. Live campaigns
We set up the campaign and create all communications. After approval from you, we put the campaigns live. Ready to grow digitally!
7. Monthly consultations
We discuss results and progress structurally. Analysing, fine-tuning and adjusting. Everything to get more out of campaigns and achieve your objectives.
