The future of data collection is here: meet server side tagging

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The future of data collection is here: meet server side tagging

Collecting valuable data for successful marketing campaigns

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ChatGPT VS Google BARD - What are the main differences?

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In today's world of artificial intelligence tools, ChatGPT and Google BARD are two prominent models that push the boundaries of

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Do's and don'ts in web design

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Web design is quite a broad topic. It consists of many, smaller components such as the layout, the colours, the typography, the

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Is WordPress really the best platform for websites?

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Although WordPress is a popular and widely used platform for building websites, it is not necessarily the best

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5 reasons to work with Google Tag Manager

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Google tag manager (GTM) is a powerful free tool that can help marketers and web administrators easily implement and

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How do you set up a profitable Google Ads Campaign?

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Of course, whether or not a campaign is successful depends on the objective you have at the time

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What are featured snippets and what are they good for?

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The term featured snippets is becoming increasingly common. Chances are, therefore, you've already used it before

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Google Optimize? Improve your website using CRO tools

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To get right to the point: On 30 September 2023, the curtain falls on Google Optimize. In

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Skyrocket your brand experience with ChatGPT: The revolution in artificial intelligence

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ChatGPT, or the Conversational AI developed by OpenAI, is a pioneering language model that has created a stir in the world of

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What are the dangers of PBN link building?

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Buy pbn backlinks for better findability of your website. That ad immediately attracts your interest. Yet you have such statements

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Increase your ROI with Microsoft Ads

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Microsoft Ads.

When you think of Search Engine Advertising, as an entrepreneur you probably don't immediately think of Microsoft Bing. Logical, because the other

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Social Media & Social Advertising: Here to stay?

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Social media is hard to imagine away from our daily lives these days. Last year, the platform BeReal

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The importance of online marketing

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Would you like to increase your reach, attract new customers and create customer loyalty? Then online marketing is very interesting for

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More clarity on a landing page?

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Perhaps you have already seen the term landing page come up, but are still not quite clear what it means

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12 SEO tips any entrepreneur can implement themselves

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Looking for useful SEO tips you can apply yourself? Then look no further! SEO, or search engine optimisation,

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Effectively increase your online findability

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Effectively increase your online findability permanently?

How do all these different businesses keep getting it done? That online findability?

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Starting online advertising?

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Starting online advertising?

SEA allows you to bring in more leads quickly and in a targeted way. It is the familiar ads that

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How does Google Ads work?

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How does Google Ads work?

Behind every search engine is an advertising platform that you can use for SEA. With SEA, online

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What are keywords?

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What are keywords and which ones do you need?

To get an answer to the question of what are keywords, is

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To Performance Max, or not to Performance Max?

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November 2021, most advertisers are once again surprised and somewhat startled by an announcement from Google. The Performance Max Campaign

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Making your website findable on Google

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Making your website findable on Google?

Are you an entrepreneur looking to make your website findable on Google? It is for which

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Interview with Martijn: Owner Van Ham Tents & Podia

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'Alona visits...' Martijn van den Broek, owner of Van Ham Tents & Podia. We spoke to Martijn among others

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What ads is my competitor using? Check out the Facebook Advertising Library now!

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Wondering what ads your competitors are posting on Facebook or Instagram?

Or do you just need some inspiration at

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Online scoring during Black Friday

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Friday, November 27, is the day again. The day of the year when people, mainly in, America flock to the shops

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(Video) 7 website tips Coolblue

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In this website tips video, we show you how you can easily make changes to your website yourself so that

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(Video) Masterclass Google & Social Media

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In this online masterclass Google & Social Media, we will show you how to use online marketing for your business:

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Reaching the right audience? You're sure to succeed with these 4 tips!

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You have a relatively high LinkedIn budget, you write ads with good call-to-actions and regularly share organic updates on your LinkedIn

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5 tips for the ideal LinkedIn post

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It may sound logical when we say that you need to attract attention with your LinkedIn posts. From now on, be

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Strategy for LinkedIn stories: it can work!

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Do you want to become (more) successful with LinkedIn? Below I share some tips:

Strategy for LinkedIn stories: it can work! 
After

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(Video) Masterclass Google Ads

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In this online Google Ads masterclass, we will show you how to use Google Ads for your business:

https://www.youtube.com/watch?v=Vlh6K7pRN9E&feature=youtu.be

How

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(Video) Masterclass LinkedIn

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In this online masterclass LinkedIn, we show how important LinkedIn can be for your business:

https://youtu.be/QWc5nrOjO4M

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5 mistakes people make on Instagram

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Instagram is a super good tool if you know how to use it effectively. It's also not that easy

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(Video) Google Analytics: setting goals

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In this video, we show you step by step how you can easily set your own goals and in

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Tips for determining keywords

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There are a number of ways to do this, I discuss the main ones here:

  1. Think logical after: how would your customer search if

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(Tips) Pay less per click

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This will make you go less per click pay to Google (4 tips)

In recent years, average click prices in Google

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(Video) Google Ads: classifying ad groups

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In this video, you will learn the most common ways to classify your ad groups:

https://youtu.be/pBfUQWE6kLg

How do you share your

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(Tips) Google Ads Optimisation

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5 CRUCIAL Google Ads settings that you can use within 1 week bring in more customers

Tip 1: Organise your campaigns logically. 

Suppose:

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What is the difference between SEO and SEA?

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What are actually the differences between search engine optimisation (SEO) and search engine advertising (SEA)? The simple answer to this is that SEO

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5 benefits of Google Ads

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1. Google AdWords gets you more leads and customers

Google Adwords is an important way to get more leads and

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Let's maximize digital growth Together
with Nick.

Become a customer at Alona Marketing in 7 steps

stripe_yellow

1. Intake

Digitally or by phone, we get acquainted and map out your marketing issue.

3. Setting strategy

Together with our specialists, we define a tailor-made strategy for your business.

5. The right expertise

During the collaboration, subject specialists join to add value. This helps achieve sustainable results.

stripe_yellow

7. Monthly consultations

We discuss results and progress structurally. Analysing, fine-tuning and adjusting. Everything to get more out of campaigns and achieve your objectives.

2. Appointment

We will work out a plan and objectives that best suits your business. During the appointment, we dive deeper into your question and our solution.

4. Proposal

You will receive a customised proposal, after agreement we start immediately to achieve online results together. We share a schedule for the first few months.

6. Live campaigns

We set up the campaign and create all communications. After approval from you, we put the campaigns live. Ready to grow digitally!

Become a customer at Alona Marketing in 7 steps.

stripe_yellow

1. Intake

Digitally or by phone, we get acquainted and map out your marketing issue.

2. Appointment

We will work out a plan and objectives that best suits your business. During the appointment, we dive deeper into your question and our solution.

3. Setting strategy

Together with our specialists, we define a tailor-made strategy for your business.

4. Proposal

You will receive a customised proposal, after agreement we start immediately to achieve online results together. We share a schedule for the first few months.

5. The right expertise

During the collaboration, subject specialists join to add value. This helps achieve sustainable results.

6. Live campaigns

We set up the campaign and create all communications. After approval from you, we put the campaigns live. Ready to grow digitally!

stripe_yellow

7. Monthly consultations

We discuss results and progress structurally. Analysing, fine-tuning and adjusting. Everything to get more out of campaigns and achieve your objectives.

Customer case: From € 150K to
€1 million turnover per month.

Customer case: From € 150K to € 1 million turnover per month.

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